AREC 2018 Gold Coast: Dolly and Jenny Lenz share tips and tricks for business success

first_imgReal estate agent to the rich and famous Dolly Lenz (right) spoke at AREC18 with her daughter Jenny, who has followed in her footsteps.NETWORKING is the secret behind the success of Manhattan real estate agent to the stars Dolly Lenz and her daughter Jenny.The duo proved just how sociable and relatable they are at the Australasian Real Estate Conference on Sunday, where they shared their tips and tricks for success.They had the crowd of more than 4000 people laughing and clapping as they shared stories of their experiences with some of the stars, including Leonardo DiCaprio, Mariah Carey and now-US President Donald Trump. Dolly Lenz, pictured with her daughter Jenny, has long been the real estate agent in New York City, but the crown became even brighter when she was appointed to sell Rupert Murdoch’s redundant US$72 million (A$91.9 million) penthouse in 2015.But all eyes were fixated on mother and daughter when they started talking business.One of their most important points – “network, network, network”.Dolly said they constantly reached out to overseas contacts and attended charity functions to build more.More from news02:37International architect Desmond Brooks selling luxury beach villa17 hours ago02:37Gold Coast property: Sovereign Islands mega mansion hits market with $16m price tag2 days ago FIRST IMPRESSION ALWAYS MATTERS HOW TO BE A MILLIONAIRE AGENT IN THREE YEARS Even if they didn’t result in immediate deals, she said they might in the future, which was why maintaining relationships was just as important.“Focus on the client, not the transaction,” Dolly said.Video Player is loading.Play VideoPlayNext playlist itemMuteCurrent Time 0:00/Duration 0:30Loaded: 0%Stream Type LIVESeek to live, currently playing liveLIVERemaining Time -0:30 Playback Rate1xChaptersChaptersDescriptionsdescriptions off, selectedCaptionscaptions settings, opens captions settings dialogcaptions off, selectedQuality Levels720p720pHD432p432p288p288p180p180pAutoA, selectedAudio Tracken (Main), selectedFullscreenThis is a modal window.Beginning of dialog window. Escape will cancel and close the window.TextColorWhiteBlackRedGreenBlueYellowMagentaCyanTransparencyOpaqueSemi-TransparentBackgroundColorBlackWhiteRedGreenBlueYellowMagentaCyanTransparencyOpaqueSemi-TransparentTransparentWindowColorBlackWhiteRedGreenBlueYellowMagentaCyanTransparencyTransparentSemi-TransparentOpaqueFont Size50%75%100%125%150%175%200%300%400%Text Edge StyleNoneRaisedDepressedUniformDropshadowFont FamilyProportional Sans-SerifMonospace Sans-SerifProportional SerifMonospace SerifCasualScriptSmall CapsReset restore all settings to the default valuesDoneClose Modal DialogEnd of dialog window.This is a modal window. This modal can be closed by pressing the Escape key or activating the close button.Close Modal DialogThis is a modal window. This modal can be closed by pressing the Escape key or activating the close button.PlayMuteCurrent Time 0:00/Duration 0:00Loaded: 0%Stream Type LIVESeek to live, currently playing liveLIVERemaining Time -0:00 Playback Rate1xFullscreenAREC 2018 promo video00:30“If you focus on the client, you actually will make the deal – if not this deal, another deal.“It’s all about engaging, you need to engage clients to get to the next level.”Jenny added that part of maintaining relationships meant being yourself.“People can tell when you’re not authentic, authenticity is key,” she said.They also encouraged industry experts to use social media as well as traditional forms of media, including print or television, to market their products.Dolly Lenz runs multibillion-dollar business Dolly Lenz Real Estate, working alongside her daughter.last_img read more