Students foster awareness of illnesses

first_imgBagels, hot coffee and educational brochures about neglected tropical diseases (NTDs) welcomed students filing into DeBartolo Hall on Monday morning. ND Fighting NTDs is raising awareness this week about diseases that plague undeveloped countries around the globe. Club president Emily Conron said these diseases do not receive enough attention because people are not educated about their severity. “When people watch the news, they hear about diseases like AIDS and malaria, not schistosomiasis, and so they think that NTDs are obscure,” Conron said. “Actually, NTDs affect more people than AIDS and malaria combined.” The most common NTDs include leprosy and trachoma, according to the World Health Organization. Approximately 1.4 billion people in developing countries suffer from these illnesses, which could easily be treated in a wealthier country like the United States. “All seven NTDs that we focus on can be treated with safe and effective drugs that already exist and which cost about 50 cents per person,” Conron said. Lymphatic filariasis, a parasitic disease that causes grotesque swelling of the limbs, has already infected more than 120 million people worldwide, Conron said. Treatment is limited in some of the areas that need it most. “The problem is getting these drugs to the people in need,” Conron said. The club’s work on campus is a reminder of the global mission to eliminate NTDs, Conron said, and Notre Dame students can advocate for change. “If the global community makes NTDs a priority, then there is no reason why we wouldn’t be able to eliminate them,” Conrod said. “NTDs are the equivalent of a best buy in global health.” ND Fighting NTDs is putting on a series of events and lectures this week to educate students about ways to fight NTDs. “Our goal is to try to get people talking about NTDs who might not have known or cared about them before,” Conron said. To raise awareness, Five Guys at Eddy Street Commons will donate 15 percent of Wednesday’s profits from 7 p.m. to 10 p.m. to NTD charities. Fundraisers around campus this week will include a dessert sale in the LaFortune Student Center on Thursday, a face-painting booth on Irish Green on Friday and a collection at all Masses on Sunday. “Donations are important, but outreach is key,” Conron said. “Contact your government representatives, advocate to pharmaceutical companies and spread the word however you can.” Conron said the club wants to engage the student body in new ways during NTD Awareness Week. “NTDs are an issue that we take very seriously,” Conron said, “But as college students, we recognize that in order for people our age to become fully invested in a cause, they need to be able to approach it in creative and unforeseen ways.”last_img read more

10 things that can kill marketing at your credit union

first_img 124SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr,Amanda Thomas Amanda is founder and president of TwoScore, a firm that channels her passion for the credit union mission and people to help credit unions under $100 million in assets reach … Web: www.twoscore.com Details While there are many external factors that make marketing a difficult art, the success of a marketing campaign is within your control. In fact, here are ten things that undermine the success of your marketing efforts.Not having an objective. There is a seemingly endless list of “shiny” things out there that you could try for marketing to your members – some successful, others not. However, if there isn’t a larger “why” behind spending those precious marketing dollars, such as to “increase auto loan portfolio” or “grow membership,” it could quickly backfire on you. It is important to keep your marketing efforts aligned with the overall business objectives of your credit union.Not having a target audience. I hate to break it to you, but your credit union isn’t an appealing choice to everyone – and that’s a good thing (and means you are on the right track)! In an effort to attract anyone, credit unions regularly try to market to “everyone,” which causes a complete disconnect with consumers through generic messaging and creative design. Choose a target audience based on the service or product by determining for whom it is best suited. For what kind of person is this account/loan/product? What lifestyle would find it most appealing and convenient? Where do they live? How do they communicate with your credit union? How do they bank with you? Then narrow your strategy from there.Not knowing your audience. You may have the best credit union in history, but, if you don’t really know your audience – what is important to them, where to reach them, how to reach them – and commit to connecting with them, no one is going to hear the great story you have to tell. Make sure the products/services/brand you are selling is relevant to the target audience(s) you have chosen and you say it in a way that is compelling to them.Not having a strategy. Strategy is largely built on the needs of the specific audience(s) for a given campaign. Each audience should have its own strategy for how you are going to reach them. Blanket marketing doesn’t work, and it is also really expensive. A solid strategy outlines which tactics and which delivery channels you’re going to use to reach your given objective for the campaign or initiative.Being self-focused. You have identified a target market for your campaign, but now what? Making it about you and not them is a sure way to have your commercial dialed to another station or direct mail piece thrown into the trash. Look at your campaign from a consumer’s perspective, and answer the question “how will this make my life better?” The answer to this question will drive your messaging in the proper direction.Lacking employee buy-in. I personally believe this is the most important of them all. You could have the most beautiful marketing campaign, rock solid messaging and a huge budget for delivery and, yes, you will see some results. However, not involving your employees from the beginning of the process and getting their important feedback and buy-in can cause them to feel alienated and unimportant. Depending on the culture of your credit union, this could backfire as disgruntled employees try to work against the successful momentum you’ve been working to build. Engage them early and often through the process. They are your champions and need to be treated as such. They are the face of your organization, after all.Not educating your employees. If you took the necessary time to talk to your coworkers about their ideas for an upcoming campaign, make sure you spend the necessary time educating them about it before it goes live. Whether it is at a staff meeting beforehand – or, depending on the size and number of branches of your credit union, you or a branch manager personally delivers a campaign description, talking about it with each employee – spending time on this step is vitally important.Not communicating results. If you did an effective job of educating your employees and getting them excited about the campaign, they will want to know how and where their efforts are paying off. Find the communication style that best suits your credit union, whether it is through weekly emails to everyone, utilizing the employee intranet or weekly “huddles” at the branch. We tend to get sick of seeing our campaign throughout its course, so it is important to spend time on this step in order to keep everyone excited and continue forward momentum.Moving on. Yes, the campaign was launched at the beginning of the month, but that shouldn’t be the last time you look at it until it’s over. Failing to monitor its success means you miss crucial opportunities to adjust and continue to make it better as the campaign goes on, increasing your overall results and return on investment.Not living your credit union’s brand. This is true not only in the development of the campaign pieces, but also in how your credit union goes about its daily business of serving members. Make sure your campaign effectively communicates and lets your credit union’s brand shine. Make sure the experience in the branches and among all of your communication channels is a consistent and wonderful one that is true to your credit union’s brand and vision.Creating success in marketing is tactical; it requires a well-reasoned approach that is different for each credit union. It is also delicate, meaning that small oversights can run sound efforts off the rails. By being sure to avoid these common pitfalls, each effort you make at marketing will be better than the last. Then, the conversation is changed. You will go from trying to justify a marketing expense, to tackling the next opportunity to communicate your credit union’s unique story and brand. You become extraordinary.last_img read more

Coronavirus: Prime Minister Boris Johnson tests positive

first_imgIn addition to the future king, Prince Charles, British Prime Minister Boris Johnson has tested positive for coronavirus, the government has said.Johnson is 55-years-old and in good health. He says he is experiencing a low-grade fever and dry cough.Mr Johnson has mild symptoms and will self-isolate in Downing Street, after being tested at No 10 by NHS staff.“He was tested for coronavirus on the personal advice of England’s chief medical officer, Professor Chris Whitty,” a statement said.He will still be in charge of the government’s handling of the crisis, the statement added.In a tweet, Mr Johnson said: “Over the last 24 hours I have developed mild symptoms and tested positive for coronavirus. I am now self-isolating, but I will continue to lead the government’s response via video-conference as we fight this virus.“Together we will beat this.”Over the last 24 hours I have developed mild symptoms and tested positive for coronavirus.I am now self-isolating, but I will continue to lead the government’s response via video-conference as we fight this virus.Together we will beat this. #StayHomeSaveLives pic.twitter.com/9Te6aFP0Ri— Boris Johnson #StayHomeSaveLives (@BorisJohnson) March 27, 2020 Mr Johnson was last seen on Thursday night as he clapped outside No 10 as part of a nationwide gesture to thank NHS staff.There are more than 11,600 confirmed cases of coronavirus in the UK, and 578 people have died.It comes after the Prince of Wales also tested positive for the virus earlier this week.Prince Charles, 71, is to be displaying mild symptoms “but otherwise remains in good health”, a spokesman said.last_img read more

Girls bowling Warriors, Northstars compete in sectional tournament

first_imgKatie Cloonan led the Northstars with a six-game total of 1,003 that put her in 29th place, four spots ahead of Jessaia McGriff, who had a 957 set. Marissa Leone had a 861 series, with Brianna Mabee (830 series) three pins better than Kathryn Artz’s 827 set.The SCAC Metro division regular-season title also proved elusive for Liverpool because, in last Thursday’s first-place showdown against Baldwinsville, it was the Bees getting the best of the Warriors in a 2-1 decision.Hardy had games of 218, 216 and 195 in her 629 series, with Ormsby close behind as she opened with a 239 and earned a three-game total of 610. Gill added a 547 series.B’ville won because it had a bit more depth, Julia Spiech picking up a 582 series (229 high game) and Jenna Spiech earning a 572 set, just ahead of the 523 series from Amelia Ponto and the 486 set from Madison Hass.Liverpool’s boys won 3-0 over the Bees as Zak Ormsby led the way with a steady 650 series that included games of 228, 206 and 216. Devin Roberson had a second-game 236 in his 626 series.Josh Winzens posted a 593 series and 222 high game as Deacon Roberson’s 222 highlighted a 546 set and Brandon Davis had a 221 game. The Bees lost despite a 640 series from Dylan Williams and a 615 set from Tanner Rozyczko that included a 258 opening game.Before all this, C-NS had a league match with West Genesee last Tuesday at Solvay Recreation Alleys, where the Northstars would sweep the Wildcats in a pair of 3-0 decisions.J.J. O’Connell led the C-NS boys by shooting a 572 series capped by a 212 game. Landon Spingler opened with a 223 as part of a 546 series as Kyle Patterson contributed a 497 series.In the C-NS girls’ 3-0 victory, McGriff, shooting a 169 to close out a 475 series, edged the 472 set from Artz as Cloonan had a 437 series and Leone contributed a 430 set.The C-NS girls met Fayetteville-Manlius on Friday at Green Lakes Lanes and the Northstars lost, 2-1, to the Hornets, who were led by Shelby Miner’s 560 series and high game of 198.Share this:FacebookTwitterLinkedInRedditComment on this Story Neither would last, the Warriors eventually taking fifth place in Division I (large schools) and fourth place in Class A with 5,045 as RFA, with a score of 5,418, beat Fulton (5,284) for a spot in the March 14-15 state tournament at Strike-N-Spare Lanes.Ormsby’s 1,103 for six games put her 14th among indivdiuals, behind teammate Ashley Hardy, who had games of 201 and 205 and, with a pinfall of 1,134, finished alone in eighth place. Dominique Cimini had a six-game total of 963 and Mackenzie Gill had an 838 for five games.As for Cicero-North Syracuse, it started and finished slowly and, with 4,478, was eighth in Division I and seventh in the Class A standings. Tags: bowlingC-NSliverpoolcenter_img When the top high school girls bowlers in Central New York gathered on Sunday for the Section III championships, Liverpool did not have to travel anywhere.Having the sectional tournament on its home lanes at Flamingo Bowl gave the Warriors a chance to do something special, and for a fleeting moment in the morning session things were promising.Thanks to team totals of 916 and 935 in the first two games, Liverpool stood second behind only Rome Free Academy. What was more, Makenzi Ormsby had the top individual total of those first two games thanks to 244 and 214.last_img read more

USC faces tough challenge in Texas

first_imgIn the absence of Sarmiento, junior Emilio Gomez has handled No. 1 position duties confidently. Gomez earned Pac-12 player of the week honors for his play in the ITA Kick-Off Weekend and has yet to drop a set in singles play this season.The Texas Longhorns’ men’s tennis team is coming off a tough loss to No. 9 Kentucky at ITA Kick-Off Weekend. In that matchup, Texas’ top ranked player sophomore Soren Hess-Olesen (No. 31) suffered an upset to Kentucky’s Anthony Rossi (No. 94). Look for the Longhorns to come out to Marks Stadium hungry and prepared to face the Trojans, whom have yet to face of a highly ranked opponents.This isn’t to say the Trojans haven’t faced any difficulties: USC coach Peter Smith scheduled Tuesday’s doubleheader two days after the ITA Kick-Off final and three days before their matchup against Texas, giving his players little time to catch their breath.“All I’m trying to do is to create a little adversity for these guys, just to toughen them up,” Smith said, adding that he also sought to “create [adversity] when we don’t have it.”Even self-imposed challenges seemed ineffective in stopping the Trojans, who cruised to a 6-1 vanquishing of UC Irvine in the second leg of the doubleheader.Smith emphasized the necessity of training and conditioning in preparing for Texas, whom he characterized as “definitely a level higher” than the Trojans’ previous opposition.“I know what kind of great program [Texas men’s tennis coach Michael Center] runs, how well his players compete,” Smith said. “We have to step up.”The Longhorns had won four straight matches, including finals at the Key Biscayne Invitational, before their loss to Kentucky. They come to Marks Stadium with three ITA-ranked players on their roster, including freshman standout Nick Naumann (No. 98), senior Daniel Whitehead (No. 43) and Hess-Olesen.Friday will also see the ITA season debut of Sarmiento, who, after sitting out the first four ITA matches with an abdominal injury, will see his first action against Hess-Olesen and the visiting Longhorns. In other injury news, sophomore Yannick Hanfmann is questionable for Friday’s matchup after suffering a minor setback in his doubles matchup Tuesday. Hanfmann has been beleaguered by tendinitis in his knee and elbow since the Sherwood Collegiate Cup, and on Tuesday also suffered a Grade I ankle sprain. Despite these ailments, Smith is hopeful that Hanfmann will be available and ready to play Friday.For all the talk of adversity in the locker room, the Trojans are sure to face a true challenge against Texas on Friday. Doubles play begins at 3 p.m. at Marks Stadium, with singles play beginning immediately thereafter. Coming off a victory against Cal Poly Pomona and UC Irvine on Tuesday, the USC men’s tennis team will play host to No. 17 University of Texas on Friday at Marks Stadium. The Trojans have gotten off to a strong start, winning all four of their matches this season in convincing fashion without the assistance of star junior Ray Sarmiento, ranked No. 10 in the nation by the Intercollegiate Tennis Association in singles.Welcome back · After missing the team’s last four matches, junior Ray Sarmiento is expected to return to action as USC’s top-ranked player. – Chris Roman | Daily Trojanlast_img read more

Men’s hockey: Tony Granato’s hockey journey comes full circle

first_imgThere aren’t many people who have more experience and exposure to the game of hockey than Tony Granato.He has skated with Wayne Gretzky, and coached legends like Joe Sakic and Patrick Roy. But he has not only dealt with stars, he has been one himself. He has seen it all in the industry as a player and coach, being injured, traded, fired and promoted.So where else is there left for him to go? For Granato, the answer is the place where it all started: Wisconsin.“I get the opportunity to come back to the program that means a lot to me and gave me a chance to have a life after college,” Granato said. “I never really left the program.”From Downers Grove, Illinois, Granato came to Wisconsin as a freshman student athlete in 1983. He played all four years of his college career in red and white and eventually landed himself a spot in the UW Athletics Hall of Fame. Granato had success every year he was at Wisconsin, but his final season as a Badger was the most impressive campaign by far.In his senior season, Granato netted 28 goals and dished out 45 assists, finishing with a career high 73 points. Over his four-year stint as a Badger, he totaled 100 career goals and 220 assists, ranking third and fourth respectively in the program’s history. He was also a finalist for the Hobey Baker Memorial Award his senior year and finished as a two-time All-American. Granato undoubtedly made a mark on Wisconsin hockey.Following his college career in Madison, Granato’s next stop was the Big Apple after the New York Rangers selected him 120th overall in the 1982 National Hockey League draft. He continued his prolific play in New York, scoring 36 goals in his rookie season, which still stands to this day as a Rangers’ team record.After two years with the Rangers, he headed to Los Angeles where he would spend seven years playing alongside arguably the greatest hockey player of all time, Wayne Gretzky. In the Los Angeles Kings’ playoff run to the 1993 Stanley Cup finals, Granato recorded 17 points in 24 games. It was a fitting performance to tie the bow on his best year as a professional, headlined by 82 regular season points.In 1996 Granato headed to San Jose to play for the Sharks in what would prove the final stop in his 13-year career as a player. Five years later, he retired after the 2001 season.In 2007, Granato traded his jersey for a suit and made his return to the ice as the assistant coach of the Colorado Avalanche. There he would coach hockey greats such as Joe Sakic and Patrick Roy, while bouncing back and forth between the head and assistant coaching positions.“I think the biggest thing [in coaching in the NHL to college hockey] is the fact that the recruiting side of things has so many more things involved that are more than just coaching,” Granato said. “You have to be good on the practice side of things and the administrative side of things.”Two years later, he was fired as the Avs’ head coach, but he wouldn’t be out of hockey for long. Later that year he signed on as the assistant coach of the Pittsburgh Penguins, who were led by star center forward Sidney Crosby. By the time 2014 had rolled around, he left Pittsburgh for Detroit to claim his last assistant coaching position with the Red Wings.Now in 2016, his hockey journey has ultimately come full circle, returning to where it all began at UW.“When I came here I knew I wasn’t just coming here to coach a team,” Granato said. “I didn’t realize all the things that come along with it, and every one of them is exciting. It’s being part of somethings that’s bigger than just coaching hockey; it’s being party of a community, a university and the city of Madison.”For someone with such an incredible career as a player and a coach, some might find it incredibly challenging to leave the top of their profession. Granato, however, is a fan of opportunity and loves Madison for what it is — a place he has viewed as a second home that gave him the chance to pursue his professional career.Madison is also the home for many of his family members too, including his brother Don Granato, who returned to Wisconsin to coach alongside his brother this year as well.“When the opportunity presented itself to get the chance to work with Mark and Donny and come back here and be a part of this staff and part of this athletic department, I said ‘Why wouldn’t I?’” Granato said.The Wisconsin coach has his work cut out for him in his pursuit to bring the Badgers back to their winning tradition. The team has won only 12 games in the last two seasons, but Granato is optimistic and ready to get to work.For Granato, that even means taking classes at UW to finish off a bachelor’s degree in human development and family studies. In order to keep a head coaching job in college hockey, the coach must have a degree or be able to complete a degree within a 12 month period.Badgers look to begin Granato era on a high note against WildcatsThe University of Wisconsin men’s hockey team will kick off their 2016-17 season in Green Bay Friday and Saturday for Read…After Wednesday’s practice before his first regular season game as the Badger’s head coach, Granato shared some of his thoughts on upcoming challenges.“I think there’s a lot of pieces in place, the group that was left here has a lot to offer … I think we’re going to have a really exciting team to watch,” Granato said.There’s no doubt that coach Granato will put everything he has into the team that helped him become everything he is today. It’s hard to argue with a list of accomplishments and success in the hockey world as long as Granato’s, but what separates him from other coaches is his dedication, knowledge, and most importantly, his passion for the team and city that he loves.last_img read more